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A brand new movie sequence produced in China, When Marx met Confucius, was considered greater than 8 million occasions within the first two weeks after it was launched on-line in October. However this isn’t one other blockbuster drama of the kind China has been adept at producing lately, however a propaganda movie aimed toward popularising the most recent model of what’s referred to as “Xi Jinping thought”.
Ever since Xi took energy in March 2013, his regime has centered on introducing stricter ideological controls and banishing what it calls “false ideological traits, positions and actions”. The Chinese language Communist Occasion has printed common communiques pushing Xi’s ideological line and When Marx met Confucius is the most recent model of this propaganda drive. Its goal is to reconcile the regime’s official Marxist underpinnings with an attraction to a extra particularly Chinese language cultural heritage.
However 8 million views doesn’t symbolize nice field workplace in a market as giant as China and its reception has been something however constructive with audiences and critics both in China or around the globe.
The sequence primarily consists of dialogues between Confucius and Marx in question-and-answer periods. These comprise questions raised by a bunch of younger Chinese language college students and gildings on these conversations by official students and propagandists. The content material, construction and goals of the movies are unmistakably geared in the direction of popularising Xi’s concepts, with a selected give attention to the youth sector.
The movies are distinctive in a number of methods. They mix among the tropes and methods of well-liked leisure, together with the employment of refined AI and digital applied sciences, whereas mixing conventional cultural genres comparable to Chinese language shadow play with trendy genres comparable to rap music.
However maybe they’re most distinctive due to the unlikely concept of conversations between historic figures who lived greater than 2,000 years aside: Confucius (551-479BC) and Marx (1818-1883). Remark within the west has tended to give attention to what’s seen because the slightly laughable nature of this gadget. However there’s extra at stake than the creative shortcomings of the manufacturing.
The central theme of the sequence revolves across the notion of “second integration”. This concept was launched by Xi in July 2021, to mark the one hundredth anniversary of the Chinese language Communist Occasion. It emphasises the combination of the fundamental rules of Marxism with China’s particular realities and its wealthy conventional tradition.
Whereas Marxism has been the official occasion ideology since Mao’s period, Confucianism has been extra lately invoked to construct nationwide cohesion. However this movie elevates the importance of Confucius to the extent of Marx. It’s a shift that might have been unlikely with out the approval of Xi himself.
Some analysts view Xi’s propaganda efforts by means of the lens of his regular encouragement of a cult of character in China. However this angle overlooks the deeper challenges confronted by China’s one-party state.
Challenges of legitimacy
The political thinker Ci Jiwei, professor of philosophy on the College of Hong Kong, has argued that China’s propaganda campaigns and ideological repression could be seen as reactions to the occasion’s problem of legitimacy. As Ci observes, the CCP “can haven’t any different publicly avowable supply of legitimacy than the one tied to its communist revolutionary previous”.
However this legitimacy was considerably weakened after the Tiananmen Sq. bloodbath in 1989. Since then, the occasion has trusted public acquiescence to its management in trade for financial growth and enhancements in individuals’s residing requirements.
However this efficiency legitimacy, relying closely because it does on financial success, accommodates inherent vulnerabilities that might undermine the regime. Chinese language society has undergone vital and complete shifts.
These have concerned the emergence of various financial courses, the event of pluralistic mental thought, a revival of pluralistic non secular beliefs, and consciousness of citizen’s rights. In the meantime, for all its efforts at propaganda, China’s total worldwide picture is more and more unfavorable.
This prompts concern among the many CCP management and explains the intensifying crackdown on liberal values and ideological management that was going down even earlier than Xi took over in 2012. To some extent, the supercharging of this ideological offensive as represented in “Xi Jinping thought” is a consequence of this pattern. It has earned him the favored nickname, the “chief accelerator”.
However this has led to a vicious spiral during which authorities by diktat – as exemplified within the zero-COVID coverage – has led to a slowdown within the Chinese language financial system and hovering charges of youth unemployment. As Ci warns, with out embracing democracy and opening as much as dissenting views, the occasion’s legitimacy will proceed to weaken because of the deep contradictions and flaws inherent within the CCP’s monopoly of energy.
Lukewarm public response
These fissures have, if something, been made extra obvious by the challenge to recuperate Confucianism by way of When Marx Met Confucius. Exterior of official endorsements, the movie appears to have acquired few constructive feedback inside China. Considerably, preliminary responses from two fundamental ideological camps – the Maoists and the Confucianists – have diverged dramatically.
On two of the most well-liked hardline Maoist and Chinese language Marxist web sites, Wuyouzhixiang and Pink Songs Affiliation, commentaries have strongly maintained Mao’s condemnation of Confucius and ridiculed the movie’s perceived departure from Marxist rules. These commentaries emphatically reject the concept of recognising Confucianism as the basis of the nationwide tradition and of equating the significance of Confucius with Marx.
On the 2 fundamental Confucian web sites, the Chinese language Confucius Academy and Confucian Community there was a conspicuous absence of dialogue of the extensively circulated movie.
Among the many Chinese language diaspora abroad, two distinguished bloggers – Trainer Li and Mr Shen – every discovered the movie each weird and cringeworthy in its conception and incoherent in its doctrine.
In the meantime, China’s propaganda marketing campaign, the worldwide civilisation initiative is assembly with intense scepticism within the west. So this try to advertise “Xi Jingping thought” to the Chinese language public seems to be a tough promote.
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