$7 Million for 30 Seconds? To Advertisers, the Super Bowl Is Worth It.
A cat meowing for Hellmann’s mayonnaise, Peyton Manning chucking Bud Gentle beers to patrons in a bar and Kris Jenner ...
Thursday, December 12, 2024
Tag: advertisers
LiveRamp, which helps match up customer datasets for brands and advertisers, agrees to acquire marketing data startup Habu for ~$200M in cash and stock (Abigail Summerville/Reuters)
Abigail Summerville / Reuters: LiveRamp, which helps match up buyer datasets for manufacturers and advertisers, agrees to accumulate advertising and ...
ICYMI: Elon Musk tells advertisers off, sealing X’s fate
Appears like Musk is able to abandon Twitter, er, “X” Yesterday, Elon Musk instructed his company advertisers, and particularly Disney ...
X May Lose Up to $75 Million in Revenue as More Advertisers Pull Out
X, the social media firm previously often called Twitter, might lose as a lot as $75 million in promoting income ...
Advertisers Flee X as Outcry Over Musk’s Endorsement of Antisemitic Post Grows
The blowback over Elon Musk’s endorsement of an antisemitic conspiracy principle on X gathered steam on Friday, as a number ...
How advertisers are funding record amounts of disinformation | Analysis | Campaign Asia
Is your advert finances funding disinformation? In case you use programmatic media shopping for, the reply is likely sure. A ...
Elon’s ‘X’ introduces new sensitivity controls in a bid to win back jilted advertisers | News | Campaign Asia
Within the newest spherical of bulletins from X (previously Twitter), Elon Musk has revealed the introduction of sensitivity controls to ...